Twitter has made some significant upgrades to both its layout and potential brand pages. According to Twitter’s blog:

Today we introduce a new version of Twitter. We’ve simplified the design to make it easier than ever to follow what you care about, connect with others and discover something new. You’ll see this new design both on Twitter.com and mobile phones, so that you’ll have a familiar experience any time, anywhere.  We’ve also updated TweetDeck to be consistent with this new version. Four new tabs bring you instantly closer to everything you care about. Visit fly.twitter.com to learn more about the changes.
More news: Read about enhanced profile pages, on the advertising blog, and embeddable Tweets, on the dev blog
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So, what does this mean for a small business owner? If you haven’t jumped into Twitter, you might want to take a second look. If do have a Twitter profile, you might keep an eye on how you can upgrade it in the near future to gain more traction on your page. Marketing is a consistent activitiy in business and these new social media tools keep reminding owners of the need to stay engaged! They are also allowing you to enhance your brand image and integrate your website and social media tools even closer.

If you are looking to personalize your Facebook, Twitter and Mobile web presence more in 2012 and integrate your brand, contact MTECH Internet Marketing for a consultation. We are helping small business use these new marketing tools to maximize their results and marketing dollars.